I’m a polymath designer, programmer, strategist and writer from Malaysia who is passionate about knowledge, challenges and thrills.

Digital Marketing

Engagement is one metric that you cannot afford to ignore.

There are several ways that you can use Facebook to create an engaging experience for your audience.
There are several ways that you can use Facebook to create an engaging experience for your audience. (Photo by Erik Mclean on Unsplash)

Engagement matters a lot to businesses because it can help extend organic reach. On Facebook, a higher engagement rate would mean that you get a boost for your News Feed placement. You can say that engagement indicates that your audience is, well, engaged with your brand. For this reason, you…

Digital Marketing

It’s important to build a following of people who are interested in the products, services, or content you have to offer.

Build an audience of people who are likely to care about your business.
Build an audience of people who are likely to care about your business. (Photo by Jonas Jacobsson on Unsplash)

There’s no doubt that Facebook Page can help your business connect with you and your customers. However, you will need a following of people interested in the products, services, or content you have to offer to make an impact. The best way would be to start with the people and…

Digital Marketing

Selling on Facebook has been a hot topic since 2011.

Leveraged on the free tools Facebook has to offer and start selling your products and services.
Leveraged on the free tools Facebook has to offer and start selling your products and services. (Photo by Greta Hoffman from Pexels)

Facebook has created several tools to help businesses add more value for their communities while generating revenue online. Many businesses are already using Facebook to sell their products and services. Have you wondered if you should start selling your products and services using Facebook? …

Digital Marketing

Page posts are the quickest way to communicate with your audience, reach potential customers and keep followers informed.

Use different types of posts on your Facebook page to engage with your audience.
Use different types of posts on your Facebook page to engage with your audience. (Photo by Kaboompics .com from Pexels)

Engagement for Facebook Page is an interaction between a person and a business. It comes in many forms, which include posts, stories, comments, reactions, and messages. All these are free tools available on Facebook for you to use. You should engage with your audience to build a loyal following and…

Digital Marketing

Allow customers to learn about your business and offerings.

There are several things that you should prepare before you start creating your Facebook Page.
There are several things that you should prepare before you start creating your Facebook Page. (Photo by Austin Distel on Unsplash)

Facebook is the most popular social network worldwide. According to Statista, it has 2.89 billion monthly active users as of the second quarter of 2021. For this reason, I believe those who are business owners and brand managers should have no reason not to use Facebook to build their online…

Digital Marketing

Potential customers are already looking for businesses like yours on Facebook.

Establish an online presence for your business after creating a Facebook Page.
Establish an online presence for your business after creating a Facebook Page. (Photo created by Freepik from Freepik)

I am sure that it is a no-brainer that a business can create a Facebook Page to connect with their customers. After all, where else to look up for customers other than places where they are already spending their time. A Facebook Page is like any regular profile except that…

Digital Marketing

Facebook apps and services can be great tools for your business to get discovered by new audiences.

Establish an online presence for your business with Facebook apps and services.
Establish an online presence for your business with Facebook apps and services. (Image by Coffee Bean from Pixabay)

Social media is a complex and ever-changing networking machine. Due to this, some might find their head spinning as they try to keep up with all the new updates. Facebook, for instance, stands on top of the list. They regularly make changes to their algorithm, introduce new services, and add…

Marketing Tips

Use these recommendations to improve the performance of your homepage.

A homepage acts as the main entry point to your website. That is why there are a few elements that it should have.
A homepage is the main entry point to your website. (Photo by Format from Pexels)

A homepage can be said to be one of the most important, if not the most important, pages on your website. It is the first thing visitors see when they land on your website. Serves as the main entry point; a homepage is responsible for drawing in most of your…

Nizar Syahmi bin Nazlan

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